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  • Why CLV Matters in Influencer Marketing  Traditional influencer campaigns often focus on broad reach. But here’s the issue: more reach doesn’t always mean more results. Without personalization, trust, ...
  • The Significance of DE&I in Influencer Marketing  In a recent conversation with Georgina Whalen, Founder of The Influencer Atelier and Ebony Haley, Director of Influencer Marketing at The Trailor Park ...