Jasmine Enberg is a principal analyst at Insider Intelligence. She leads coverage of influencer marketing and social commerce, but also analyzes broader usage and advertising trends on TikTok, Meta, Twitter, Snapchat and YouTube. Enberg is a regular guest on Bloomberg TV and has also appeared on CBS News, CNBC, and NBC. Her analysis is frequently featured in publications including The New York Times, Barron’s, The Wall Street Journal, and more.