Episode 55: Delivering Creator Economy Insights Straight to Your Door with DoorDash

In this episode of Creator Economy Live, hosts Keith Bendes and Brendan Gahan catch up on the latest trends in influencer marketing and the creator economy. They dive into March Madness NIL deals, TikTok’s latest updates, and Amazon shutting down Inspire. Plus, they discuss Instagram's new ad format, YouTube’s AI Shorts integration, and more.

The episode features a conversation with Adam Ornelas, Influencer Lead at DoorDash, who shares his experience working with major brands like Coinbase, Chipotle, and Whole Foods. Adam talks about his approach to influencer marketing, real-time partnerships, and the skyrocketing influencer rates. He also discusses his role in major brand activations like the Super Bowl and shares insights on the evolving creator economy landscape.

Wrapping up with the Creator of the Week and Brand of the Week, Keith and Brendan highlight top creators and innovative brands shaping the space.